The 2015 Toyota Tacoma TRD Pro arrived just before the midsize truck was updated for 2016, and the Japanese automaker wasted no time following up with the off-road-focused model for 2017. Debuting at the 2016 Chicago Auto Show, the off-road-ready 2017 Toyota Tacoma TRD Pro is based on the Tacoma TRD Off-Road 4×4 Double Cab Short Bed model.
Update from the 2016 Chicago Auto Show: Toyota group Vice President Bill Fay says Toyota sold about 1,200 2015 TRD Pros, and he expects to sell twice as many 2017s, which enter production in August. “It’s been a real halo vehicle that is attracting a younger, mostly male audience of more affluent buyers. The TRD Pro helps us brand our 4×4 vehicles. There’s not a lot of volume, but it adds a nice dimension to the offerings we sell.”